Inside Mays Content Hub //

My Roles
Reorganized + Added Content to Existing Dev Site (WordPress)
Created Processes for Updating Content
Created Strategic Tagging Structure
Promotional Materials Design (Illustrator + Photoshop)

Summary
Inside Mays is a hub that serves as the ultimate source of video content coming out of Mays Business School — including professional development, speakers, and awards. When I started working with this project, the site had already been partially setup utilizing a WordPress theme, but there was a lack of a solid organizational structure to the content. I created a tagging structure to be used as a strong foundation to build upon, and developed any processes surrounding the site. I then developed a communication plan for launch that utilized emails, social media, and other channels to gain awareness and generate excitement.